How To Make Money When You’re Not A Popular Blogger

PASTE-2 Let me start by saying that I did not start blogging for money or perks because I have always had a career from the day that I graduated college.  I began to receive sponsorships in the last two years, even though I have been blogging since 2010.  Blogging cost money, so it is good to be able to cover some of those costs with ease. I know that there is a major assumption that you cannot make any money unless you are a huge blogger that has graced the pages of magazines.  While it is great to be featured in magazines, it doesn’t always come with compensation (I would know because I have been featured in a magazine on more than one occasion).  There are those small groups of bloggers that are raking in a hefty income with major collaborations and sponsorships, but please do not believe that they are the only ones that have been able to profit from their blogs.  You many never get rich, but there are definitely ways to supplement the income that you already have. I do not consider myself to be a huge blogger.  I do have a loyal following on some of my platforms, but my reach is not as large as I know it will be in the future.  Even with this being the case, I still have been able to create streams of income from my love affair with blogging.  Today I am sharing some tips on how to start monetizing your blog and social media platforms when you don’t have a mega following.

  • (Blog) Pop Sugar Select  - this is a premiere network that features fashion, beauty, fitness, food, lifestyle, moms, and video bloggers hand-selected by their editors.  I was invited to join this program, and have participated in a number of campaigns that pay quite well.  This program also  has helped me learn how to charge brands for my services.
  • (Social Media) Sponsored Tweets- Get paid to tweet, blog, take photos and videos.  This is a new one that I joined recently, so the verdict is still out on this program.  I still think it is worth a try if you are active on Twitter with at least a couple hundred followers.
  • (YouTube) Famebit – If you make videos, this is a program that partners you with brands who are looking for content creators to make videos about their products.  You send a short proposal to apply for the sponsorship with companies and each company sets their own guidelines (they look at views/subscribers).
  • ShareASale – If you are not a hugely popular blogger you may not have a lot of brands sending you items to do sponsored posts, but you can use affiliate links with any of the clothing, makeup, or products that you showcase on your blog. I recently shared some of my favorite affiliate networks with my Blogging Bootcamp Course, and ShareASale was one of them.  It is a great way to make a few dollars when you don’t have a relationship with many brands yet.  Do some research on affiliate programs and find one that works for you.
  • Ask for sponsorship – If you do not ask you shall not receive!  If a company contacts you, or you want to contact a company to collaborate with, you should be prepared to discuss compensation.  You have to know your blog statistics in order to be able to create your proposal, but you cannot be afraid to ask for sponsorship (this is a problem that I have had over the years).  Be realistic and don’t expect a whole lot when you are in your building phases, but be prepared to discuss what you can offer a brand and why they should work with you.

Please share some tips in the comment section if you are a new blogger that has been able to start monetizing your blog.  We would love to hear from you!

Blogging Bootcamp Spotlight: Katie Alexis from Kurvy Katie

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Kurvy Katie

It’s time for another Blogging Bootcamp Spotlight!  This week I’m featuring Katie Alexis, from the blog Kurvy Katie. She is one of my more experienced class participants and offers so much knowledge to the group.  Katie is a look for less style blogger, and while she showcases personal style, her specialty is checking out celebrities looks and finding similar styles that are affordable.  Katie is not about “Keeping up with the Joneses.”  She states on her blog, “I’m about looking good on a budget,” and we love her for that!  Thanks for letting me feature you Katie!  Please be sure to head over to her blog and check out all of her fab finds for less!

Stay tuned for another Blogging Bootcamp Spotlight this week!  My second Blogging Bootcamp course is currently open for enrollment, but will close on Sunday!  This class was designed to give you some of the tools that are needed to run a better, more successful and creative blog in the beginning stages.  Sign up HERE if you’re ready to build a better blog!

Blogging Bootcamp Spotlight|Carol from “Evolve Your Image”

bloggerspotlight

Every week I will be featuring a blogger from my Blogging Bootcamp Course!  I am so excited to showcase some of these amazing women who are on the rise.  Today, let’s meet Carol, a certified image consultant and jewelry stylist from the blog Evolve Your Image.  Carol’s blog features fabulous fashion for all, but especially for women who are age 40 and up!

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Juggling A Full-time Job With A Blog

Blogging101

 

I was recently asked the question, “How do you run a successful blog and keep your day job?”  Anyone that works a full-time job that is not related to blogging understands that maintaining your job and a blog at the same time is very hard to juggle (I’m not going to deny that at all). The hardest part of it all is trying to find a balance.  It’s difficult because you do not have the freedom to set your own schedule, so you have to use your time very wisely.  Over the last couple of years I have learned a few things about how to run my blog and keep my day job, so I’m sharing a few of those tips with you today.

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How Do You Decide What Brands To Collaborate With?

WARRIORS OF (1) I was recently asked the question, “How do you decide what companies to collaborate with on your blog?”  This question is so important because it is something that I wish I would have thought about in my earlier blogging days.  After a few years of blogging you become more knowledgable about your blog and about what types of companies you should and should not be working with because it can be tricky to figure this out when you are just starting.  Over the last two years, I have worked with some companies that did not have my blog’s best interest at the forefront of their goals or they expected something for nothing.  At the end of the day this is a business, and no one really loves (it’s not really about you).  It is about your reach.  I am fine with that, but their are some guidelines that I had to develop for my blog, so I am sharing those with you today in effort to eliminate some of the frustration that I have had to experience.  Here are five questions that you should ask yourself before you collaborating with a company. [Read more...]

What Makes A Blog Worth Reading? (Who’s Unique?)

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The question “What makes your blog unique?” was presented in an awesome post that I read on IFB recently, and it touched on a topic that I’ve been thinking about for awhile. Just as in everything in life, I have discussed that there is an hierarchy among bloggers.  You have your probloggers that rule the scene, such as Gary Pepper or Fashion Toast, but at one point there truly was a place for people who had “ordinary” blogs to connect with others in a way that is more relatable to their lifestyle and experiences.  While the top bloggers create amazing photos and experiences for their readers in very creative ways, it makes you wonder what has to be done to maintain an interesting and unique blog.  My blog started out very small (with no readers) and continues to grow, but what I want it to grow into is still unclear.  Lately, I’ve had to make some serious decisions about the future of my blog.  What makes a blog unique and worth reading?  Is there anything out there that has truly never been done before?

Well, no, but I do believe that bloggers can bring something unique to their niche and the audience that they serve.  A lot of bloggers probably don’t feel this way, but I sort of view myself as a servant who seeks to help and provide knowledge.  I don’t mind this role because without a loyal group of supporters who inspire me there would be no reason to blog.  It’s definitely not the money.  There are very few bloggers who are making the kind of money that can truly sustain a lifestyle through this form of work (looks can be deceiving), so do your research.  If you add in being a minority, who is plus size with kinky hair, you have another set of factors to contend with while trying to run a blog.  It takes thick skin and a lot of self-confidence to try and permeate a domain that is still dominated by traditional forms of beauty even in the plus size community (light skin, wavy hair, certain body type, etc).

I would like to feel that I bring something to my blog that people aren’t getting in a lot of other places, but the truth is I’m not sure.  The article on IFB made the claim that it may be impossible to be successful with a personal blog.  I don’t know if this is true or not, but it is definitely something to think about as I move forward with my blog.  I have been able to inspire women, make some money regularly, have the honor of being featured in major publications, and do guest appearances from time to time all from having a personal blog.  Right now, I have no plans to step away from my blog because I love it so much, but my feelings vary from day to day.  What am I hoping for…more appearances, monetary gain, or even blogger fame?  What is the ultimate goal?  This is a question that every neophyte blogger should be thinking about.  You have to know where you’re headed.

So, as I ponder over the question of what truly makes a blog worthwhile,  I challenge you to do the same.  There really is no point of continuing to work endless hours on a blog that has no ultimate goal or purpose.  So let’s talk…what makes a blog worth reading these days?  It’s hard to tell.